Youtube Celebrity: And How You Can Make the Most of the Culture

Twenty-four hours after YouTube celebrity, Casey Neistat posted his vlog “That Time in Afghanistan” about his trip imbedded with U.S. Forces, it was viewed 1,045,048 times.

Felix Kjellberg, a gamer better known as PewDiePie, has over 10 billion views and 40 million subscribers on his YouTube channel. Felix’s 10 Billion Montage video is nearing 20 million views. Compare these stats to Game of Thrones and you start to get the picture. The first season of the HBO series averaged an audience of a mere 2.5 million viewers or 9.3 million viewers per episode when repeats and on-demand viewings are factored in. This is clearly the age of the YouTube celebrity.

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Read This to Learn About the Next Biggest Social Media App

Have you heard of Meerkat? It’s the latest and greatest social media platform. Actually, Meerkat is over – long live Periscope!

If you’re a business owner, this is exactly what it feels like to keep up with the current trends in social media. During South by Southwest (SXSW), just last March, Meerkat, an app that allows users to live-stream video to other users, was heralded as the next big thing. Tech journalists emoted about how the app was catching fire at the event and would have tens of millions of users in no time. This media frenzy led brands to scramble to start using the app and be part of the next wave of social media.

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